For many commercial practitioners RPR is the go to source for persuasive, decision making data and reports. From site selection and investment analysis tools to demographic and psychographic insights about communities, this valuable Realtor® member benefit truly helps validate a practitioner’s local expertise when working with a broad range of clients.
About Emily Line
Emily Line is Vice President of Commercial Services for the Realtors Property Resource® (RPR), a wholly owned subsidiary of the NATIONAL ASSOCIATION OF REALTORS® (NAR).
Entries by Emily Line
According to a recent Swanepoel T3 Group study, Commercial Real Estate ALERT: Analysis of the Latest Emerging Risks and Trends, demographics based on the interests of Millennials are more important than ever in business practices. “Millennial preference to live in mixed-use environments near work is contributing to high rents in urban locations, which is leading to increased apartment development that will further accelerate population growth in central business districts.
While new technologies are a welcome change to most in the commercial real estate space, it has led many practitioners to declare “I subscribe to several software systems. It would be terrific if they were all connected.”
RPR’s mobile app now includes Commercial data and reporting. The full extent of the app’s expansion into commercial territory will greatly enhance a Realtor’s ability to conduct on-location property searches, analyze hundreds of relevant data sets, and instantly create client-friendly, decision-prompting reports.
The perfect presentation package can be timely and expensive to compile for REALTORS® working with commercial clients. Having the right reports and data to help walk a client through your expertise is essential in gaining their trust and business.
To dive deeper into commercial members’ needs, RPR recently went into the field, so to speak, to ask more than 100 Commercial REALTORS® what they find to be the platform’s most valuable features—the tools that help them impress clients, win more business and save money; ultimately reiterating reasons to work with a REALTOR® versus a non-member.
It’s time to voice your thoughts on three topics that continue to emerge from REALTORS®: Broker Load, Find a Partner, and Training. Take this survey, so that your market’s opinions are reflected in the future look, feel, and function of RPR Commercial.
Get a glance at how Deena Zimmerman, a high-energy REALTOR® specializing tenant representation and an industry leader based in Chicago, uses RPR Commercial to impress clients. In Deena’s words, “there are so many amazing tools within RPR Commercial! I love that my clients are reaping the benefits of this valuable information!
Realtors Property Resource® (RPR®) delivers on-the-go access to an all-encompassing real estate platform, available exclusively to REALTORS®, and offered at no additional cost. Easily accessed through desktop, iOS and Android devices.