Entries by Kristen Hernandez

The secret weapon helping REALTORS® win the pricing game

Even the most experienced REALTORS® know that pricing a home can be a challenge.  Whether dealing with market fluctuations, low inventory, relocating clients, or even competition for the listing, the intricacies of the process are always unique and can even be overwhelming.  REALTORS® need a reliable starting point.  Enter RPR’s Realtor Valuation Model®, or RVM®.  The RPR’s RVM® is not just another typical automated value. Using proprietary algorithms, an RVM® can only be calculated if strict criteria is met, including at least 2 comparable properties from MLS listing, sales and off market data. For these 3 REALTORS®, RPR’s RVM® has become not only that starting point, but a secret weapon in their business.

January 2015 Release

RPR’s Product Team has started 2015 with a bang!  From the ability to customize the photo on your report cover page, to additional search filters, and high school attendance zones, the latest version of RPR, RPR Commercial and RPR Mobile will not disappoint.  Let’s take a closer look at what’s new and exciting.

How RPR Mobile™ Brings Value to Your Brokerage

As brokers, you strive to provide your agents with tools that will not only increase their productivity but make them more knowledgeable along the way. As more consumers and REALTORS® are relying on the convenience of mobile devices, it’s become even more critical to provide your agents with effective tools that they can use from wherever they are working. Did you know there is an app available for your agents that will provide them access to the data and tools they need and it won’t cost you or your agents anything extra?

School Information at your Fingertips with RPR mobile™

When buying real estate, a school district can be the single most important aspect in the search process. Parents may be willing to sacrifice a pool, remodeled kitchen, or an extra bedroom in order to buy a house that feeds to a desired school. With RPR mobile™, REALTORS® can search, research and contact schools right from their phone—while out with clients.

A Look Back: RPR 5 Year Anniversary

In 2009, with some of the best and brightest in the industry and a mandate from NAR to build an unparalleled nationwide data platform exclusively for REALTORS®, Realtors Property Resource® was created. Over the last five years, RPR’s goal has been to provide REALTORS® access to the data they need, whenever and wherever they need […]

Creating the ultimate listing package with an RPR report

REALTORS® know that when you walk into a listing appointment, you must be prepared. Prepared with property knowledge. Prepared with concrete market data. Prepared to impress. You must be sure that your listing presentation educates your soon-to-be clients while connecting with them at the same time. And when you are finished with the presentation, you […]

Build your business with RPR

With the arrival of summer, we often see an increase in activity in the real estate market. Traditionally, spring and summer are the ‘busy’ times for real estate. RPR can help you take advantage of the market upswing by increasing your business. Did you know that RPR is a great resource for prospecting? Let’s take […]