Home energy costs play vital role in marketing listings

/
Home energy consumption levels are top of mind for many consumers who recognize that making the monthly mortgage payment is just a portion of the total amount needed to operate a household. Discerning homebuyers want to fully understand costs such as heating, cooling, lighting, and electronics.

Three Great Uses for the New RPR Commercial Practitioner Resource Guide

/
Here's a unique opportunity for Associations to demonstrate the value of Commercial membership, enhance communications, and provide ongoing educational and business-building assets to their members.

Economic Area Report Gives Voice to Association Staffers

/
RPR's Local Area Economic Report gave this staffer a voice among members of congress and community planners who now see her Association and Realtors in general as information providers who can help shape conversations about the future of their communities.

Anytime, anywhere CMAs with RPR’s new Comps Analysis Express

/
The app’s offerings have been expanded to include Comps Analysis Express––a simple, intuitive interface to create an on-the-go CMA using a phone or tablet. Update or install RPR Mobile™ to see for yourself.

Wooing Amazon: Red Rover, Red Rover Send Amazon HQ2 Right Over

/
What will it take to win the affection of Amazon and bring billions of dollars to the local economy? While many would love to call their city a home for Amazon, some locations make more sense than others, especially when it comes to finding the right people for the 50 thousand jobs the behemoth merchandiser intends to create.

See What’s New for Agents, Practitioners & Brokers

/
RPR’s new Comps Analysis Express for Mobile continues to grow. This month the feature, previously offered on smartphones only, expands to tablet. Also, if you’ve ever wondered whether a client has viewed your emailed RPR report, good news is here.

5 social media strategies you should be using in your real estate business

/
Real estate agents who use Facebook as part of their social marketing strategy post listings more than any other type of content, yet fewer than half report measurable outcomes. So what can REALTORS® do to consistently inform, engage, and grow their sphere of influence above and beyond posting listings? Here are five ideas.

Setting up your Facebook ad – It starts with audience

/
As a real estate agent, the concept of targeting your advertising messages toward the right audiences probably seems like a no brainer. But are you sure you’re strategy hits the mark by reaching the right clients and customers?

‘House Whisperer’ Helps Turn Low Appraisal Into a Win-Win

/
Learn how RPR's property data and School Report helped an appraiser see the light on a seller's home valuation ... all in a few quick clicks.

Are you a social media power user? Here’s why you should be.

/
Social media is transforming the real estate industry and now could be the best time to get on board. Real estate professionals who build a well-rounded, consistent system of posts will prevail over those who are underutilizing the world’s most efficient, low barrier to entry, and timely conversion tool.

Discovering Local Opportunities By Assessing National Trends

/
Staying up to date with trends affecting commercial real estate should be easier than ever. All of this information can become overwhelming, but through careful curation of who you pay attention to, you can begin to see the opportunities through the trees.

CEO Update - August 2017

/
This month’s product update includes great news for RPR Mobile™ users. The app now includes Comps Analysis Express, a new feature that allows users to create a comparative analysis from the RPR Property Details page by way of a simple, four-step process. The end result is a detailed, comprehensive Seller’s Report, branded with the REALTOR’S® information.