6 Cool New Enhancements to RPR Mobile™

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Our job at RPR is to help REALTORS® succeed and we take that…

Secret Weapons for Geographical Farm Marketing

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Impress prospective clients with answers on the go. Prior to walking your farm area, generate and save an RPR Market Activity Report. Then when you strike up a conversation with a homeowner, and want to share recent neighborhood sales activity, you can instantly email or text the report to the homeowner without

Refine the RVM® with these 6 Home Upgrade Tips

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You know the importance of comps and market trends in price setting. But in today’s market, understanding how property enhancements can change the valuation of a home can lead to a faster sell and greater commission. RPR®’s Realtors Valuation Model® (RVM®,) makes it easy for you to give clients the most accurate valuation possible when preparing to list the property.

REALTORS® Get Ready: Millennials and Boomers are coming to a neighborhood near you…

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Communities across the country are putting their best foot forward in an effort to attract home buying Millennials and Boomers to their walkable neighborhoods. A good idea since Millennials, comprising the largest share of U.S. homebuyers, and Boomers, who are running not walking to convenient-friendly communities, will dominate the real estate market for years to come.

May 2015 – CEO Update

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At the May NAR Legislative Meetings in Washington D.C., a partnership…

Simple Steps to Building a Lead Capture Form Using RPR Reports

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For some REALTORS®, building an online lead capture system for website prospects can be a painful experience. But with the advent of great digital content, like that found in RPR’s property and neighborhood reports, capturing and ...

3 Tips to Use RPR® as Your Instant Connection with Online Leads

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Do you have 5 minutes to spare? Maybe you don’t—but if it could result in building your business and referral pipeline, 5 minutes could have some big return on investment...

Heat Maps Use Color as the Universal Communicator

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What’s more welcome about color is its adaptability to innovation. When coupled with technology, color can be used to transform complex data into a digestible, relatable and, most importantly for REALTORS®, decision-making context. Such is the case with RPR heat maps, one of the most creative and powerful technological innovations in the history of visual marketing.

April 2015 – CEO Update

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On April 21, 2015, RPR released version 1.39 marking RPR’s 40th major release since 2010. In this release, RPR expanded its market level value for REALTORS® in a number of key areas, including newly enhanced navigation for both RPR Residential and Commercial...

How to create a one-page property flyer

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An exciting new option has been added to the already robust line-up…

Cut the Clutter: Unlock Your Potential With RPR Mobile™

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Staying ahead of the (technology) curve is one of the keys to being a power agent. And, with mobile tech being widely accepted these days, finding the right app that will actually simplify your life and help build your business is proving to be increasingly challenging…

March 2015 Release

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We are thrilled to share with you what we’ve been working on this past month. The March 2015 Release of RPR has some features that we know will instantly become some of your favorites. In fact, they are some of our favorites. Let’s take a look...