CEO Update – November 2016

RPR Reaches Development Milestones at NAR’s Annual Convention

RPR demonstrated two milestone technology deliverables for Upstream and RPR’s AMP (Advanced Multi-List Platform) project at NAR’s recent REALTORS® Conference & Expo in Orlando, FL. Each presentation included a live demonstration of integrations with third party technology vendors, leveraging real-time MLS data. The purpose was to show the first “proof of concept” for both of these high focus initiatives. Here is a summary of each product demonstration:

    RPR AMP™

    RPR hosted an AMP Preview session on Saturday, November 4, 2016, which was attended by more than 70 invitees, their guests and volunteer leaders. Developers presented five applications, either ported from their native database to work on the AMP Application Programming Interface (API), or built from the ground up specifically for AMP. Our presenters included:

    • Stratus Data Systems, led by founder Carlos Grass, presented the full Stratus system connected to the AMP database. As a guest on AMP’s October webinar, Carlos shared how enthusiastic Stratus is about working with AMP and completing the integration. Listen to the interview with Carlos on the RPR Blog.
    • Robotik Software, a new venture started by Rob Overman, who demonstrated an entirely new front-end interface. Rob’s presentation included real-time listing search using multiple search options, including a radius map search. Rob showed how to create a new listing based on the property-centric data record in AMP, adding only the required fields, and committing it to the database in less than a minute.
    • Solid Earth Real Estate Technology, led by CEO Matt Fowler, showed Spring operating on the Solid Earth servers, and then switched to the same Spring application running on AMP. Solid Earth has been providing its MLS system to associations since 1998. Spring preceded the initiation of AMP, using open architecture and standardized search methods to create the Spring Enterprise Portal solution. Matt and his team went from introduction to the AMP API to working product in just a few weeks.
    • Lone Wolf, led by company executives Joel Shears and Bill Boyer. When they heard of AMP, Lone Wolf made the decision to connect the entire product suite to the MLS for data continuity from first contact through final closing, which was demonstrated in Orlando. The initial demonstration of the product was impressive. Lone Wolf will be refining and expanding it during their user testing project in spring 2017.
    • W+R Studios, led by co-founder Greg Robertson. Greg demonstrated Cloud MLX (search engine) and Cloud Streams (listing alerts) in their native environments, and their flagship application, Cloud CMA, running on the AMP platform. W+R Studios is known for their compact but effective suite of agent productivity tools. Greg said his team is working towards integrated Cloud MLX and Cloud Streams with the AMP platform as well.


    During the NAR Conference, the Upstream system was demonstrated live to NAR’s Leadership Team, as well as at the Top 75 Large Residential Firms NAR Directors meeting on Saturday, November 5, 2016. The prototype demonstrated how to enter a new listing as an agent or listing coordinator from one of the Upstream Pilot brokerages, in compliance with the business rules of a Pilot MLS. Features included changing the status of previous listings to pending and sold, and then distributing the listings live to seven integrated vendors. Integration of the listing content into each vendor product was detailed in order to show how the listing fulfilled the requirements of each product.

    Vendor categories included marketing automation, public Web sites, transaction management and virtual tours. Vendors included Skyslope, Imprev, BackAgent, Corefact, Listings-to-Leads, VoicePad, and booj. Each is a service provider to at least one of the brokerage firms in Upstream’s Pilot program.

    See What’s New at RPR: November 2016

    On November 8, 2016, RPR released version v1.55 marking the 56th product release since its launch in September 2010. This latest release provides a variety new enhancements for both residential and commercial users. On the residential side, REALTORS® will notice new filters added to the Market Activity search. Also the Keyword Search feature has been moved higher up in the advanced search area. On the Commercial side, REALTORS® can now add notes to any Commercial property. These notes can include text, images or audio notes. Also in RPR Mobile™, when an owner’s phone number is available with a listed property, that number is now clickable, allowing the REALTOR® to press and dial the seller. To learn more about all of the RPR updates, visit the RPR blog.

    REALTOR® Spotlight

    This month’s REALTOR® spotlight comes from Catawba County, North Carolina, where RPR was introduced to Hernan Espiritu. When he moved from a career in the medical field to real estate, Hernan knew he would be up against some stiff competition. As a result, he has been working hard to establish a name for himself. One such example is how Hernan has been using RPR and the Realtor Valuation Model® (RVM®) in his listing presentations. Hernan explains “I don’t know what other REALTORS® use during their presentations, but I go through the RPR RVM versus the AVM and how we are getting to the list price. My clients are incredibly impressed when they hear about the RVM.”

    Read the complete story on Hernan and learn how he impresses his prospects and clients with RPR.


    Dale L. Ross
    Chief Executive Officer
    Realtors Property Resource®, LLC
    Chicago, IL

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