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Pam Ruggeroli, REALTOR®

By using RPR®, Pam Ruggeroli is able to obtain better pricing for clients

Pam Ruggeroli is a REALTOR® with Long Realty Company in Tucson, Arizona. Like many other REALTORS®, she has different tools in her arsenal that she uses when working with different clients. From her MLS CMA, to her favorite feature in RPR: the Comp Analysis, Pam prides her self on providing a detailed and thorough package with everyone she works with.

The Challenge

In Pam’s particular Tucson market, there are a lot of distressed properties. She works with clients when they need to short sell their home, or are looking to buy a distressed property. Recently, Pam presented a bank a short sale offer for one of her clients. The bank sent back a counter offer with a price that was much higher than what Pam felt the property was worth. Pam wanted a fair price for the property and knew she needed to provide as much documentation as possible to reverse the bank’s decision.

The Result

By using RPR as a resource, Pam created an RPR Market Activity report, and along with her MLS CMA, submitted it to the Value Dispute department of the bank. After reviewing her documentation, the bank reversed its decision and went with Pam’s proposed value. “I truly believe that if I had just used the CMA out of our MLS, it wouldn’t have carried as much weight without the RPR report to back it up,” Pam says. The RPR platform has become a foundational tool for valuating properties for Pam. Finding the right comps for a property, easily refining the value of a home, and the comprehensive reports are just a few of the features Pam uses on a daily basis in her business.

Pam believes more REALTORS® need to be using RPR. “It amazes me as I travel across the country and I meet other agents, both local, state-wide and nationally, how many of our members don’t even realize RPR is available to them. It’s a free tool and is invaluable to them and their clients.”

Snapshot

  • Arizona’s Certified Residential Specialist of the Year for 2012
  • Member of the Tucson Association of REALTORS®’ Board of Directors
  • Serves on the Certified Residential Specialists Board of Directors
  • Regional Vice President for CRS
  • REALTOR® for over 13 years

Quote

"I truly believe that if I had just used the CMA out of our MLS, it wouldn’t have carried as much weight without the RPR report to back it up.”

– PAM RUGGEROLI

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