CHICAGO, IL (May 7th, 2020) – Realtors Property Resource®, a national real estate data platform, is announcing today that they are working with Century 21 Real Estate LLC, a leading real estate franchisor, to provide CENTURY 21® branded materials to REALTORS® in the CENTURY 21 System as part of a nationwide RPR Broker Tool Set program.
The custom branded materials will be available to REALTORS® when accessing the RPR website and app, as well as when agents create one of RPR’s eight customizable reports for their clients. By customizing the branding for the RPR platform, the CENTURY 21 brand has helped to ensure that agents maximize a variety of benefits, including preparing property valuations, listing presentations, buyer tours, open houses, and prospecting campaigns.
“Our goal is to ensure that all CENTURY 21 affiliated REALTORS® have access to the best resources available to deliver an extraordinary level of client service,” said Bryon Ellington, chief operating officer, Century 21 Real Estate LLC. “The collaboration with Realtors Property Resource allows us to provide them with an efficient and seamless way to create materials critical to their real estate transactions, especially important during these times when the demand for virtual solutions is higher than ever.”
RPR is offered exclusively to REALTORS® as a member benefit from the National Association of REALTORS®. This benefit allows them access to the platform’s data sets which range from tax and mortgage history to listings, sales, valuations, demographics, and school information. As a powerful marketing tool, RPR also allows REALTORS® to create robust, client-friendly reports that can be printed, emailed or texted from anywhere at any time.
“With the rapidly changing market needs, many agents are actively looking to incorporate real estate tools that help them do business virtually,” said Ray Gronowski, RPR’s Vice President of Broker and Specialty Services. “I commend the CENTURY 21 leadership team and their strategy to deliver a company-branded version of RPR to their brokers and agents nationwide, without adding costs. It’s really a win-win.”
About Realtors Property Resource®
Realtors Property Resource, LLC, a wholly-owned subsidiary of the NATIONAL ASSOCIATION OF REALTORS®, is an exclusive online real estate database created to support the core competence of its members. The parcel-centric database, covering more than 160 million residential and commercial U.S. properties, provides REALTORS® with the analytical power to help clients make informed decisions while increasing efficiency in the marketplace.
Log in to RPR today: narrpr.com.
About Century 21 Real Estate LLC
The approximately 131,000 independent sales professionals in approximately 11,500 offices spanning 84 countries and territories in the CENTURY 21® System live their mission every day: to defy mediocrity and deliver extraordinary experiences. By consistently chasing excellence, giving 121% and always elevating, the CENTURY 21 brand is helping its affiliated brokers/agents to be the first choice for real estate consumers and industry professionals worldwide. Century 21 Real Estate has numerous websites to help answer specific consumer needs. They are century21.com, century21.com/global, century21.com/commercial,
century21.com/finehomes and century21.com/espanol.
Century 21 Real Estate LLC is a subsidiary of Realogy Holdings Corp. (NYSE: RLGY), a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services.