New Script, Sharper Pitch: RPR’s Commercial ScriptWriter Gets an Upgrade
Picture this: you’re prepping a pitch to a developer, franchise owner or a city planner. You’ve got limited time but a solid reputation for delivering sharp, actionable insights backed by data.
You open RPR (Realtors Property Resource) Commercial, choose a property or an area, select Trade Area, hit “Create Script”, select your ideal tone and audience… and in seconds—boom—you’ve got a custom script tailored to your specific audience, complete with market trends and demographic breakdowns.
Welcome to the upgraded RPR Commercial ScriptWriter—a powerful AI-powered partner that crafts persuasive commercial real estate presentations and communications faster and easier than ever. Whether you’re emailing a property manager, talking strategy with an investor or posting a social-ready nugget, the ScriptWriter has you covered—and now it’s better than ever.
Here’s what’s new!
Default Data Fields On
To speed things up and streamline your experience, all four key data categories now default to “on.” That means each script automatically includes insights on:
- Primary consumer segments
- Income levels
- Population stats
- Housing details
You can, of course, click one or more to exclude that data field.
Updated Interface
The interface has been polished from top to bottom.
Expect a cleaner, easier-to-read layout with improved styling and color for better data storytelling. It’s smoother, faster and more intuitive than ever.
New Output Category: Email
That’s right—email is now a script output option, complete with copy and even subject line ideas! Whether it’s a marketing blast or a personal outreach to a business owner, you’ve now got a starting point that’s clear and persuasive.
Now Available in the RPR Mobile™ App
Access the power of ScriptWriter from anywhere. Whether you’re onsite, in a client meeting or between appointments, launch a Commercial AI ScriptWriter session directly from your smartphone. It’s instant, on-the-go insights at your fingertips.
New Audience Definitions
Use these audience categories to dial in your message with total precision:
More audiences for a more focused message
Ready to sharpen your scripts and refine your outreach?
With these new enhancements, the RPR Commercial ScriptWriter isn’t just faster—it’s smarter, more versatile and built to help you connect with any audience, on any device.
Whether you’re presenting to investors, pitching to property owners or crafting content for digital channels, this tool gives you a serious edge. It’s insight-rich, hyper-focused and now easier than ever to use.
Want to see it in action? Watch this tutorial video or download the Commercial AI ScriptWriter Step-by-Step Guide › and start transforming your commercial conversations today.
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