You’re juggling listings, negotiations and client calls when a potential buyer or seller asks, “How’s the market?” You know providing a detailed, data-backed response is critical, but who has the time to pull fresh stats, format reports and send them out on demand?

With RPR’s Next Gen Market Activity Template, you can create an up-to-date, professional report in minutes. Whether you’re using it to respond to client inquiries, engage locals in a farm area or capturing leads, this new template makes sharing market insights seamless.

The Market Activity Template provides a detailed look at recent real estate activity in a specific area, offering customizable filters to refine data and insights. With options to adjust the date range, property types and transaction types, agents can deliver hyper-local insights tailored to their audience.

The new Market Activity Template is structured into five sections:

A collection of insightful charts to help REALTORS® track macro and micro-level market shifts. Options include:

• Median Estimated Property Value – Shows long-term value appreciation or depreciation.
• Active Listings – Tracks available homes on the market.
• New Listings & Pending Listings – Identifies fresh inventory and under-contract properties.
• Sold Listings – Provides data on closed transactions to reflect market health.
• Listing Inventory – Measures total housing supply.
• Inventory of Distressed Properties – Highlights foreclosure and short-sale trends.
• Months Supply of Inventory – Analyzes whether the market favors buyers or sellers.
• Sold Public Records – Historical sales data for comprehensive trend analysis.

Provides a quick-glance overview of property value trends.

• Median Estimated Property Value – Highlights estimated value over time.
• Median Sold Price – Tracks the final sale price of homes.
• Median List Price – Highlights the asking prices of active listings.

A highly customizable section focused on property movement in the market.

• Date Range Selections – Choose from the last 3 days, week, month or 6 months.
• Sort Order – Sort by recent updates, price, beds, baths, lot size or year built.
• Change Types – Track New Listings, Price Changes, Pending Sales, Open Houses, Closed Transactions, Expired Listings and Distressed Properties.
• Transaction Types – Include For Sale and/or For Lease properties.
• Residential Property Types – Filter by Single Family, Condo/Townhouse, CoOp and more.
• Max Properties per Change Type – Limit to 10, 20 or 50 properties.

Enhance your report by uploading high-quality images, including listing photos, community highlights or custom graphics to make it visually engaging and on-brand. You can even select one of your uploaded photos as the report cover.

You can add up to five custom pages to personalize your reports and provide additional value to your clients. These pages can be placed anywhere within your report, allowing you to fully customize the layout to fit your needs.

Ideas for Custom Pages:

• Testimonials & Success Stories – Build credibility by showcasing client experiences.
• Market Timing Tips – Help buyers and sellers understand the best times to enter the market.
• About Your Team – Introduce yourself, your brokerage and your unique approach.
• Neighborhood Spotlights – Highlight key selling points of local communities.
• Homebuyer & Seller Checklists – Provide step-by-step guides to prepare for transactions.
• Local Market Insights – Add a deeper dive into trends, opportunities or forecasts.

Because Next Gen Reports are still in Beta, your feedback is essential in shaping the future of RPR’s reporting tools. We want to ensure that this new Market Activity Template works the way REALTORS^® need it to—so we invite you to test it out, customize it and let us know what you think!

Try the Market Activity Template today and share your feedback!