RPR houses a treasure trove of data for just about every type of property in the country. We put it all together, and present it for REALTORS® to access and leverage. And, we make it as painless as possible, with an intuitive, user-friendly interface and industry-leading deliverables.
In this article, we’re going to take a closer look at all of our commercial data partners that help power the tools and reports you find inside of RPR.
Property data that’s second to none
RPR focuses on two main data sets: property level and community level. With so much of our data tied around properties, let’s take a look at the property level data set to start off.
Like any real world structure, a real estate database needs to have a solid foundation. For RPR, this foundation is built on public records which are brought to users by Black Knight. Black Knight’s data provides RPR users with quick access to public records including tax details, zoning, ownership information down to the corporate level, and much more. The best part is that you have nationwide access to every property, which allows you to look for sold comps or create mailing labels.
Our public record data comes in two datasets: Assessment and Recorder. The Assessment data is updated annually and includes building and land descriptions such as square footage, zoning and building quality. While the Recorder data includes information around transactions such as last sold price, date, as well as including deed and mortgage records. This data is updated as often as weekly for larger counties, or up to every 120 days for smaller ones.
The list keeps getting longer…
With this foundation in place, we add on in the form of listing data from our partners across the country. Many REALTORS® belong to a local CIE (Commercial Information Exchange) or Multiple Listing Service, most of which have partnerships with RPR. This way, when you log in to RPR, you’re able to see your local listing data merged with the public records, which helps fill in the details.
We also have partnerships with many of the leading national commercial listing platforms. This serves two main functions: first, it supplements the local MLS or CIE feeds with any non-REALTOR® listings in the market that they have collected. Second, it allows REALTORS® to use RPR to search for available space nationwide. Currently, our national partners are Brevitas, CREXi, TotalCommercial, Land Broker MLS, BiProxi and Officespace.com. Listing data is updated differently per partner, but none less than daily. These data partnerships give Commercial practitioners who use RPR instant access to one million active listings. Plus, the ability to search 56 million off-market properties.
Community data that can help your clients make informed decisions
Another part of the property puzzle is understanding the current tenants. To help users with this question, RPR works with SMR Research. They have put together a proprietary database of over 25 million U.S. companies, schools, and other institutions from more than 425 public records sources, all available nationwide for RPR users and found on the Property Details page. This data is updated quarterly.
And if that isn’t enough information to help you help a client make a decision, we have our community level data that will help set your listing apart in the market. It can also ensure that the drivers of your clients’ business or investment exist in the area they’re looking to buy.
The backbone of RPR’s community data is Esri. They’ve been consolidating this type of information since 1969 and provide RPR users with economic, demographic and spending data, as well as the tapestry segment profiles seen throughout the platform.
With this data you can run trade area reports in order to help market a space, or perform a Site Selection Analysis to ensure that you’re looking for properties in an area that will support the intended use. Some of the Esri data has also been converted into heat map layers which give users the ability to visualize key attributes on a map and share those insights with clients.
Our final data partner to discuss is Kalibrate. They power the traffic counts also found on the maps throughout the commercial side of RPR. Kalibrate uses multiple sources to provide accurate traffic counts including governments, transportation departments, and Kalibrate’s own field verifications. Users of RPR can see these counts across the country and they’re included on all property reports. Kalibrate provides RPR with a quarterly data refresh.
Commercial data partners you can rely on
With all of this data, it’s easy to see how RPR can help you set your properties apart and provide the tools you need to help your clients reach data-backed decisions. The insight you gain from RPR Commercial isn’t just a hunch; it’s tried, true, hard data that can help you deliver recommendations that get results and ROI. Visit narrpr.com today to learn more.
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