RPR’s Market Trends AI ScriptWriter Gets a Major Upgrade

At RPR, we believe technology should amplify you, not replace you. AI can handle the busywork—analyzing data and surfacing insights—so you can focus on what truly matters: your expertise, nuance and client relationships. When done right, AI works quietly in the background, helping you move with more confidence and clarity than ever before.
Your clients want to know: What’s really going on in the market?
That’s where RPR’s (Realtors Property Resource) Market Trends AI ScriptWriter steps in. This AI-powered tool takes your local market data and transforms it into clear, relatable stories, so you can explain what’s happening (and why it matters) to buyers, sellers and everyone in between.
And now, the ScriptWriter has some powerful new output options!
We’ve added brand-new formats that make sharing market updates easier, faster and more impactful than ever before. Whether you’re all about social posts, prefer polished presentations or want to stand out with attention-getting videos, the Market Trends AI ScriptWriter has you covered.
Here’s what’s been added and why agents will find it so helpful:
Social Media Graphic Cards
Need a quick market update social post? Done.
The Market Trends AI ScriptWriter now creates branded social graphic cards in seconds. Choose your background and you’re ready to share (your logo and headshot will fill in automatically if they’re in your profile, or you can upload them manually). You’ll even get five AI-written captions tailored to your chosen tone and audience, just pick your favorite, tweak it and hit post.
Share directly to Facebook or LinkedIn, download the image or even create a QR code to share directly to Instagram—it’s your choice.

PowerPoint Presentations
Want to “wow” someone at a client meeting, listing presentation, open house or community event? The ScriptWriter now builds ready-to-use slide decks for you.
Just choose your design template, generate your deck and you’ll have a data-rich, professional presentation that’s 100% editable. Save it, export it to PDF or pull the text into your favorite tools. Every deck stays in the Media Library for 30 days, so you can redownload it anytime.
Short Social Videos
Video is king, and now you can create snackable market update videos in seconds. The ScriptWriter pulls in your local stats and packages them into a slick, branded clip that’s perfect for posting straight to your social channels.
No editing skills required. Just generate, download and share. It really is that easy!

And Don’t Forget the Classics
In addition to the new features, the Market Trends ScriptWriter still delivers tried-and-true formats like:
- Market Trends Article: Monthly updates written in easy to understand language
- Client Email: A ready-to-send update you can personalize
- Video Scripts: A polished script to record yourself or feed into an AI video tool
Easy, Fast and Always On-Brand
Getting started couldn’t be easier:
- In RPR, go to Research and choose Residential Market Trends
- Enter your area (neighborhood, ZIP code, city)
- Click Search and then click Create Script on the right side of the screen
- Choose your tone and audience
- Pick your format and let the AI ScriptWriter do the rest
In just seconds, you’ll have pro-quality content to share, post, present or send—keeping you top of mind and always delivering value.
Try the Market Trends AI ScriptWriter Today!
These new formats are just the beginning. More AI-powered templates are rolling out soon, and we want your feedback to make the ScriptWriter tool even better.
So fire it up, start creating and hit that “Feedback” button to let us know what you think.
Because for every real estate situation, there’s an RPR solution—and now, the Market Trends AI ScriptWriter makes sure you’ve always got the words (and visuals) to match.
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sounds up to date amazing
Hello, I am a new realtor and was hoping you could define the term “months of inventory” on the Market Trend data sheet. Thank you
See below:
Hi Linda, here’s the answer: Months of inventory is a real estate metric that shows how long it would take to sell all the homes currently on the market at the current sales pace, assuming no new listings are added. It helps determine if the market favors buyers or sellers. A lower number indicates a seller’s market, while a higher number indicates a buyer’s market.
Here’s how we get there: Divide the total number of active listings by the average number of homes sold per month
Is this available for commercial real estate?
Yes, it’s found in Trade Area section of RPR. Look for the “Create Script” link near top right of the page.