Is your phone dialed in to the latest and greatest digital applications? Apps for real estate agents have become essential tools to streamlining business workflows. As independent contractors and entrepreneurs that are always on the go, your business has to move with you.
Good real estate apps can help agents edit videos and photographs, schedule and track social media, increase efficiency, manage projects and expenses, keep tabs on industry trends, maintain their CRM – and the list goes on.
Here’s RPR’s (Realtors Property Resource) recommendation for ten solid apps to download and try for 2023…
The app: More and more agents are using video to liven up their social media channels. Viewers simply engage with it more and your posts in Facebook, Instagram and LinkedIn will perform better in a video format. The Promo app is perfect for creating compelling video ads, social media videos, walkthrough tours and more. Priding themselves on “smart and easy video creation”, Promo gives its users access to over 100M premium photos and videos from Getty Images and iStock, and provides thousands of themed templates to make video magic that much easier to attain.
The cost: You can try Promo out for free, and a “Basic” subscription is $25 if you opt for the annual structure.
The app: This AI-powered photography app is an editing experience that elevates your photos to a different league. Spice up your photos and videos with instant retouching, custom backgrounds, and other fun features such as filters, effects and borders. But what’s really hot about this app right now, is the Magic Avatars you can create. Have you noticed that your social media feeds are full of cartoon selfies of people? That’s the Lensa AI Magic Avatars at work.
The cost: When you download Lensa, you get a seven-day free trial. Then have the option of paying a one-time fee for a specific number of unique avatars ($3.99 for 50 is the cheapest option) or shelling out $35.99 for an annual subscription and unlimited avatars.
The app: Everyone should be utilizing a CRM, but Sphere goes beyond a traditional CRM by offering lead tracking, transaction timelines, to do lists, contacts, deadlines, coaching and more. They also promise that you can create your own unique business plan in just five minutes. Another nifty feature about Sphere is that it caters to real estate teams by giving multiple users access to the same account.
The cost: Sphere’s pricing structure is interesting. A transaction timeline only account is attainable for $10 per month. The full package option for agents runs you $49 a month, and each one of these versions is available for a 30 day free trial. Here’s what makes Sphere really special: new agents (licensed in the last twelve months) can subscribe for one year for FREE. See their website “Pricing” section for details.
The app: Bubble Level is just what it sounds like: a working level on your phone. While you might not use it every day, it is a handy tool to keep in your pocket. As opposed to an actual, physical level! Some clients are very detail-oriented and might ask: is that door frame level? Is this floor uneven? Just pull out your phone and get a quick reading.
The cost: Free! And it’s available for both Android and iPhones.
The app: We’re guessing that most agents don’t have the budget to hire their own personal assistant. However, if you download this app it will sniff out just about anything you ask it to do! Hound is an AI-powered voice assistant app that uses “proprietary Speech-to-Meaning and Deep Meaning Understanding technology.” In English? You can speak to it in your normal, conversational voice and it will understand you. While not real estate specific, the possibilities are endless. Ask Hound for driving directions, to make phone calls or send texts, set alarms and timers, weather updates, real estate news, or any other task you need help with.
The cost: Another freebie! Available for both Android and iPhones.
The app: Keeping track of receipts and credit card transactions for you and your employees can feel like a job in and of itself. To simplify the process, check out the Fyle app: it accurately pulls and codes data from expense receipts using its AI-powered data extraction engine. Here’s how this “real time expense management” works: you slide your card for some printer paper, and then you instantly get a text asking for an image of the receipt. Take a picture of the paper receipt, and then it’s added and matched to your credit card card expense, freeing you of bank statement reliance.
The cost: Starts out at $6.99 a month, or you can upgrade to $11.99 for more features.
The app: First off, Substack is not a real estate app. However, it is a journalism disruptor and a really cool way to receive content from your favorite writers and creators. With it, you can subscribe to independent writers and podcasters who publish directly to their audience. These “newsletters” help you keep your favorite writers in one dedicated space, with zero ads, noise or spam. Which means you can keep up with real estate industry insights by subscribing to creators such as Real Estate Simpleton and CalculatedRisk and Housing Market Insights.
The cost: Subscription plans, such as monthly and annual, are set by writers.
The app: This one is perfect for agents out in the wild. With Office Lens you can easily turn just about any written surface (whiteboard, blackboard, receipts, pieces of paper, contracts, business cards, articles, sticky notes) into digitized files, such as PDF, Word, PowerPoint, and Excel. With a scanner in your pocket, you’ll never lose any written down words again!
The cost: If it’s free, gimmie three! Available for both Android and iPhones for no cost.
The app: If you’re a real estate agent, being active in social media is very much a mandatory activity. But keeping track of all your channels, posts, photos and videos can really eat up your valuable time. Later is a social media management platform that helps you plan, analyze, and publish content in advance—so you focus your time on your business and nurturing clients and prospects.
The cost: Monthly fees start at $18 per month, but a yearly plan will run you $15. You can also try it out with a free 14 day trial.
The app: Did we save the best for last?! The RPR Mobile™ app provides agents with an almost unlimited supply of “listing intel.” Your buyer has a question about a property that’s across the street from the one you’re touring? Look it up in a flash with RPR. Better yet, text your client a report on the property in minutes. In addition, the app has recently been refreshed and revamped: the property search filters are more in line with the desktop version, the Buyer Tour feature has been improved, and the reports generation experience has been streamlined. The new RPR app offers all that and much more.
The cost: If you’re a REALTOR®, there’s no cost whatsoever. And only REALTORS® can use it! RPR is included with your membership in The National Association of REALTORS®.