The RPR Mobile™ app Keeps Getting Better and Better…

At a recent industry event, we overheard the following from an unknown REALTOR®:

“There’s not an agent who can’t benefit from having this app on their phone.”
-Anonymous REALTOR®

Unfortunately, we couldn’t flag them down to attribute the quote. But in a textbook case of blatant self-promotion, we couldn’t agree more!

RPR makes more upgrades to its digital app

RPR (Realtors Property Resource®) has made, and will continue to make, major improvements to its digital application. We pore over user feedback and continually conduct usability tests to help determine how we can improve our users’ experience with it.

It’s RPR’s goal to elevate the form, function and design of the mobile app so REALTORS® can get more done, and do it more efficiently, especially when they’re away from their desktops.

Here are some examples of how we’ve been doing just that, and a promise to bring even more to the app in the coming weeks and months.

Market Trends and Shareable Market Trends for RPR Mobile™

Earlier this year, we brought the Market Trends feature over from the website to the mobile app. The Market Trends charts and graphs are a collection of hyper-local housing market stats and metrics. The Market Trends areas depend on your search: you can start big with state and county areas; or you can drill down to towns and neighborhoods for a more specific search.

RPR then takes recent market numbers and presents them to agents in an easy to understand layout. These metrics include the type of market, Months of Inventory, List to Sold Price Percentage, Median Days in RPR and Median Sold Price. Having this type of information at your fingertips is a very valuable tool when it comes to explaining questions such as, “How’s the market?”.

And then, after popular demand, we unveiled Shareable Market Trends on the app. With this great feature, users can simply tap a button on their phone to take this market information and share it directly to their go-to social media platforms.

There’s also an option to save the Market Trends charts as an image for email, texting or placing just about anywhere. For more details, check out: Market Trends and Housing Stats now Available in RPR Mobile™.

We’ve also added the Market Trends ScriptWriter to the app. After running a Market Trends search, hit the “Create Script” button. Then you can choose different tones, audiences and formats to leverage the power of AI to generate social posts, scripts and market updates.

Improved Property Details on the RPR app

The Property Details section in the RPR Mobile™ app was also recently updated with a refreshed UI (that stands for User Interface). In non tech terms, it means our designers made the app easier to use, prettier to look at and beefed up the functionality. This upgrade was achieved by improving the layout, introducing color schemes and increasing the font sizes.

This new Property Details section is what comes up after you search for a property. Simply enter in an address, and then click on the property, and you’ll be taken right to it.

Next comes the scrolling, the ooohing and the ahhhing. We can’t wait for you to check it out! Here’s what’s new:

  • Media Viewer

    Also referred to as the “Photo Viewer”, this area is bigger and packs more pics than ever before. It includes a new List View that lets users quickly scroll through the photos while still offering the ability to tap to view larger photos. This lets users jump to a kitchen or backyard photo, without having to swipe through all the photos to get to there. (In a future release, users will be able to zoom in on photos as well.) There is also an option for satellite/street/map views, as well 3D tours, all centrally located within the viewer.

  • Property Summary

    More info at a glance! And much easier on the eyes. The property summary details have been reorganized into three rows and the text size is larger. This is a complete facelift which standardizes how the app displays information for listings and public records. Now included are the list status date and listing ID, which is a new addition.

  • Basic Facts

    The Basic Facts are now easier to find and as they reside right below the property summary. This section now displays the APN and owner(s) names, which has also been requested by users.

  • Pricing Tools

    A new color-coded Pricing Tools section has been added just below the Property Facts. It includes the CMA tool and access to a Seller’s Net Sheet. And we’ll be adding more tools to this section very soon!

  • Additional Resources

    The Additional Resources takes you directly to helpful and relevant real estate assets, such as links to Valuate® and ShowingTime, with more to come. Again, more resources on the way.

It terms of “user friendly”, the RPR app might be your new best friend

The RPR Mobile™ app has recently been improved with enhancements such as Shareable Market Trends, an updated interface, and a plethora of data you can access while you’re on the go and in the field. If you haven’t seen it in awhile, we urge you to fire it up and try out the new look and feel.

And under the heading of “Coming sooner and soon”, we’ve got even more great updates and improvements dropping in the next few months. Stay tuned…

Download the RPR Mobile™ app today in the App Store or Google Play.

Published On: July 6th, 2023Last Updated: November 11th, 20244.7 min readCategories: Tips / StrategyTags: , ,

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One Comment

  1. Bill Risser August 28, 2023 at 8:39 am - Reply

    I could not agree more with the anonymous Realtor! Every Realtor should install the RPR Mobile App immediately as it gives instant access to all the data an agent needs. Don’t wait any longer, get the app!

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