10 minutes & a little positive persuasion lead to happy first-time home buyer

Technological innovation, market expertise, abundant energy, and a quick wit are all equal contributors to this Realtor’s successful 20-year run. Learn how in 10 minutes she helped guide a first-time homebuyer toward a buying decision beyond what she thought was possible.

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New On-the-Spot Access to RPR Data & Reports via SentriLock®

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Now, RPR app users with SentriLock accounts have one-click access to RPR when using their iOS or Android devices—an integration that will prove highly valuable to Realtors® who want to present on-the-spot data and reports to their clients.
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Introducing the new RPR / zipForm® Integration

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RPR’s newest integration with zipForm offers yet another time saving benefit for REALTORS® rattled by the need to jump from one platform to another when creating sales forms.
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Going Beyond the Data Leads to Landmark Listing

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Further exploration of the RPR site lead this successful REALTOR® to a landmark listing, plus forever changed the way he works with clients.
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CEO Update – June 2016

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This month’s CEO update highlights the zipForm® and SentriLock integrations, RPR’s nomination for the Inman Innovator Award, the CIO conference, and our blog post, Six Execs Share Best Practices for RPR Adoption & Usage.
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RPR CIO Roundtable 2016

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RPR hosted its second CIO Roundtable Conference on May 23-24, 2016 in Chicago, IL. The event was designed to engage thought leaders from across the industry and to receive input from senior staff representing as many as 15 organizations, comprised of both large independent brokerages and national franchises.
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RPR’s AMP™ Nominated for Prestigious Innovator Award

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The Advanced Multi-List Platform™ (AMP™), a technological initiative that will reimagine the architecture of the modern MLS system, has been nominated for an Inman 2016 Innovator Award.
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RPR On-Demand Video Tutorials a Plus for Real Estate Pros

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REALTORS®, Broker brand managers and Association staffers consistently reach out to RPR to request recorded versions of our webinars. We’re happy to offer the recordings to participants, but did you know that RPR also offers on-demand video tutorials? In fact, these popular videos have been recently updated.
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6 Powerful Form Builders for Creating a Lead Capture System

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Recently we published an article about a San Francisco-based Realtor® who uses open houses as an opportunity to convert market watchers, tire kickers, and fence sitters into clients. In response, we had a number of agents ask for a follow up post showing how they could create a similar system. Here’s how ...
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Commute times driving Millennial home buying decisions

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Finding a home for folks who want to spend less time in the car and more time building and enjoying a good quality of life just got easier. Set your end-point destination, choose the time, day and length of journey, and RPR’s Drive Time tool will do the rest.
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Six Execs Share Best Practices for RPR Adoption & Usage

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One million REALTORS®. That’s how many residential and commercial practitioners now have access to their local or regionally-licensed MLS data via the Realtors Property Resource® (RPR®) Platform.
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See What’s New at RPR, May 2016

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RPR’s latest release expands keyword search capabilities to include a host of new options, and broadens your filter options for drive time and walk time from a location. REALTORS® who practice in non-disclosure states might also take note of the new auto-prompt when sharing reports on Facebook.
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CEO Update – May 2016

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On May 25, 2016, RPR released version 1.50 marking the 51st product release since its launch in September 2010. With this release, keyword search has been enhanced in both Residential and Commercial Platforms to search specific feature fields, including: Neighborhood, Address Zone (Zoning), Address Area (MLS Area), Exterior Style, Exterior Water Features, Listing Subtype, and MLS Subtype.
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Hail Mary Effort Proves Worthy of This Realtor’s Strategic Open House Move

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In real estate, you win some, you lose some. Yet for this Florida REALTOR®, losing one turned into a trifecta of wins. All because of a very unusual set of circumstances at a very popular open house.
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The AMP Value Proposition for Technology Developers

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The AMP™ system will benefit every segment of the real estate industry, not the least of which are the technology vendors, both large and small, both legacy and newly emerging, all of whom will have access to greater market share as a result of the open AMP™ architecture.