At the Core of RPR Commercial

For many commercial practitioners RPR is the go to source for persuasive, decision making data and reports. From site selection and investment analysis tools to demographic and psychographic insights about communities, this valuable Realtor® member benefit truly helps validate a practitioner’s local expertise when working with a broad range of clients.

New Comps Analysis Feature on RPR Mobile™

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This month's product update includes exciting news for RPR Mobile users. Anytime, anywhere functionality has been expanded to include comps analyses on your phone or tablet. We've also made several visual enhancements to the Platform's charts as well as refinements to the new home energy consumption data display.

Survey finds REALTORS® Plan to Spend More Time, Money on Digital Marketing Initiatives

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Realtors Property Resource® (RPR), a wholly owned subsidiary of the National Association of REALTORS®, announces the results of its 2017 REALTOR® Social and Digital Media Report. The report includes findings from a survey of 265 REALTORS® about the way they use digital and social media to build their businesses.

Downsizing to Downtown: Boomers Hitting the Road

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REALTORS®, investors, developers are turning to a more robust analysis of demographic and economic patterns to determine how to improve communities to accommodate specific interests and budgets.

CEO Update - July 2017

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Every REALTOR® has a vested interest in this month’s CEO Update. From understanding how the concept of “open architecture” will transform the real estate industry, to Smart Growth grants that help REALTORS® attract homebuyers and investors to their communities, and how lockbox technology is affected by marketplace innovations.

Where’s the real value in Automated Valuation Models (AVMs)?

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A handful of organizations offer Automated Valuation Models (AVMs) yet not one is 100 percent accurate. The truth lies in the types of data that AVM providers use to generate the AVM.

14 Best Apps for Real Estate Agents in 2017

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Here are 14 top trending real estate apps that we believe will support your core business activities. The list might even include apps for tasks or practices that you have yet to consider or procrastinated, concerned they are too expensive or too difficult to adopt. Fear not, almost all of these apps are free or have upgrades starting at just $5 a month.

RPR Data Strengthens Smart Growth Initiative

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Supported by RPR data, this real estate industry leader is helping decision makers understand the challenges and opportunities facing their changing communities, and how they can play a role in shaping its future.

Work, Play, Live: The Commercial RE Focus

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According to a recent Swanepoel T3 Group study, Commercial Real Estate ALERT: Analysis of the Latest Emerging Risks and Trends, demographics based on the interests of Millennials are more important than ever in business practices. “Millennial preference to live in mixed-use environments near work is contributing to high rents in urban locations, which is leading to increased apartment development that will further accelerate population growth in central business districts.

Show Demand for Any Neighborhood with the RPR Market Activity Report

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When your clients or prospects are interested in tracking a neighborhood's activity, the RPR Market Activity report is an ideal option. First, it’s flexible and can be generated on any geography, even areas drawn using the RPR map. And the report itself includes changes in a local real estate market based on listing information and MLS data.

Open Architecture — What it Really Means to Associations and MLSs

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APIs open the internal architecture of a service to others and the result is often a service of much greater value than the sum of the parts. The most popular data sources accessible through a published API include household names such as Facebook, Google Maps, Twitter, YouTube, LinkedIn, Flickr, and Pinterest. Open architecture in the real estate realm works the same way … or it should.

CEO Update - June 2017

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On June 27, 2017, RPR® released version 1.61, marking the 62nd product release since the launch of the Residential Platform in September 2010. The latest release includes a new energy consumption dataset provided by Tendril, an industry leader. Now in the Home Energy Consumption section of both the website and mobile, REALTORS® can access estimated monthly energy costs, an energy score, and a home energy consumption breakdown.

5Cs of a Successful Farming Strategy

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Nowhere is there a more streamlined, single source of data and reports that fulfill every aspect of a successful farming campaign. From targeting and analyzing the marketability of potential neighborhoods to resources that help you “break the ice” with homeowners, it’s all here.

3 Must-Have RPR Reports for Farming

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RPR reports are the perfect icebreaker for canvassing agents who need an “in” with potential sellers. No need to carry the print outs with you. With RPR’s app in hand, agents can easily retrieve saved reports, such as the Market Activity Report or, within mere seconds, create and send an RPR Property or Neighborhood Report ... anytime and from anywhere.

See What’s New - June 2017

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Exciting new features have been added to RPR’s website and mobile applications. Some behind-the-scenes enhancements will make your business day a little more efficient; others, on the forefront, equip you with greater depth and breadth of the data you and your clients need to make informed decisions.