Decoding Real Estate: Video as a Lead Generating Machine with Karin Carr

Today we welcome a special guest, Karin Carr, the Amazon bestselling author of, “YouTube for Real Estate Agents,” and founder of the Video Boss Agent Academy. With over fifteen years of experience as a REALTOR®, Karin has become a sought-after speaker on video marketing, and she’s here to share her expertise with us.

In this episode, we’ll explore video as a lead-generating machine and how Karin fell into the YouTube video niche. We’ll learn about the competitive advantage of using video, the difference between leads generated through video versus traditional lead generation sites, and how agents can cut through the excuses and get started with video marketing.

Karin will also share her thoughts on the key elements of creating a successful sales funnel with video, including calls to action, landing pages, lead magnets and auto-responses. We’ll discuss the importance of increasing visibility and building meaningful consumer relationships, as well as the biggest mistakes agents make when incorporating video into their marketing plans.

Finally, we’ll dive into Karin’s popular Market Update LIVE! and discuss the value of hyper-local market update videos. If you’re looking to expand your business with video, Karin’s book, “YouTube for Real Estate Agents,” might be a great place to start.

So sit back, relax, and join us as we decode the power of video marketing with Karin Carr.

Decoding Real Estate is hosted by Reggie Nicolay and Genie Willett.


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  1. Ken Viele March 13, 2023 at 7:42 pm - Reply

    Thanks for this, however, I was hoping for something beyond just creating the Youtube channel and videos – some means of actively getting the videos in front of a targeted audience. For instance, imbedding the videos into email campaigns via a service such as Bomb Bomb, or using Facebook Sponsored ads. Is there something more I’m missing?

  2. Catherine Larive March 14, 2023 at 8:56 am - Reply

    Great info, thank you.

  3. Natasha Latortue March 15, 2023 at 12:03 pm - Reply

    Great information!!! Thank you.

  4. Wanda Langley April 27, 2023 at 5:30 pm - Reply

    Thank you. I have a YouTube page. It works!

  5. Wanda Langley April 27, 2023 at 5:33 pm - Reply

    Thanks. I have a YouTube page. She is 100% correct.

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